What Part Of An Umbrella Is The Most Suitable For Printings?
There is a common mistake, or should I say, a misconception regarding the printings made on promotional umbrellas. Many people usually think printings are primarily suitable or best made on the canopies of umbrellas. They also say that the application of printings solely on the canopy will offer the best advertisement or promotion you need for your business or brand. Meanwhile, when it comes to the factors that make a promotional umbrella effective for a brand or business, such a thought is false. Yes! Very false.
Printings for custom and promotional umbrellas can be made on other parts of the umbrellas apart from the exterior and interior parts. Your business can also add printings on the pipes, rib tapes, handles, frames, and carry-on bags or cases to maximize the effect of promoting your business. I know you are wondering and soliloquizing “all of these parts?” Yes! All of these parts; even when the umbrella is not opened, the distinct printings of your business on the carry-on case or handles will effectively promote your business.
Factors That Influences The Effectiveness Of The Printings Made On Your Business Umbrellas
I believe you are now aware of the lack of limitation or restriction of umbrella printings to a specific part of it after the succinct explanation above. I also believe you are clearly aware of the primary purpose of the printings on your custom and promotional umbrellas. It is, however, one step to be knowledgeable on the advantages your business will get, and it is another great step to find out the most effective way to implement what your knowledge houses. The other step is the most crucial of all steps that determine if your newly printed umbrellas will fulfill the purposes of their manufacturing.
To implement the other step, you will have to consider a few factors before making any decision to avoid negative results. These factors include the following:
- Purpose of your promotional umbrellas
- Most suitable position for your logo
- Branding message position
- Choice of color
- Size of canopy
Umbrella Printings Suitable For Various Types Umbrellas Usage
You must have seen a lot of umbrellas with distinct printings. Meanwhile, irrespective of the number of umbrellas in the market, there are only a few that are popular for their designs. These popular designs of umbrellas are termed “the most sought-after umbrellas” for several reasons, amongst which the design plays a prominent role. The most sought-after printed umbrellas with domineering effects in the market today are popular for their printings. These printings include the following:
- Internal Map Printing
- Fine Art Printing
- Metallic Printing
- Screen Printing
- UV Printing
Internal Map Printing
This is one of the most sought-after umbrella designs, which involves the printing of a map on the inside of the canopy. The printing of maps on umbrellas is, however, not limited to the internal part alone but can also be printed on the outer part of the canopy. The printing of maps on the inside or outside part of the umbrella does more than just beautify the umbrella. It also adds a message or depicts the field of your fields by letting whoever sees it have an idea of the services your business offers. You must be wondering, “How?” The map depicts roads and locations, does that ring a bell yet?
Since map printings depict roads and locations, it is mainly used by businesses in fields, such as real estate and property development. Furthermore, the map is digitally printed on the umbrella to ensure the map is displayed in a well-detailed form.
You must be wondering what metallic printing is and how its effect is on umbrellas; it is understandable because most people do not know this type of umbrella design. To be brief, it involves the use of inks that contain real gold and silver to design the umbrella’s canopy. This type of printing is expensive because it involves the use of real gold and silver. Meanwhile, some manufacturers use gold and silver colors rather than real gold. Furthermore, it can be applied on the ribs tapes or perimeter tapes and for the printing of your business’ logo; hence, creating a uniform and matching design.
Screen printing is an effective and long-lasting traditional method of designing an umbrella. It involves the printing of any image of your choice on the umbrella. How is this done? It consists of the use of a stenciled silkscreen to press the image of choice on the umbrella’s canopy (the fabric). The process of transferring an image and pressing it is not complete without the treatment with a light-sensitive emulsion.
UV printing is a commercial process that involves the use of ultraviolet curing technology. A specially formulated ink that dried immediately in exposure to ultraviolet (UV) light is used for this process to acquire sharp and vibrant details (images and texts).
Are you searching for a smooth and even printing that can be used for various businesses irrespective of the sector of services they offer? UV Printing is the best option. Most of the umbrella printings involve the use of many solvents, but UV printing does the opposite primarily because of its low-energy technology. When it comes to this type of printing, the use of dark fabric is preferable due to the matching of the colors. UV printing is popular for the various advantages it comes with, especially its fade resisting property.