Huifeng Umbrella Co.,Ltd.

A leading umbrella manufacturer since 1987

How To Design Promotional Umbrellas To Successfully Improve Brand Visibility ?


Design Promotional Umbrellas

Umbrellas are some of the most popular promotional items for companies that wish to market their businesses and improve their brand visibility. They are practical items appreciated by the audience, especially when you make all the right choices when designing them for this purpose.

To make the custom umbrellas work for your business, you must pay attention to every element that matters in the design process. Your chosen umbrella factory should help you in the designing of the perfect umbrellas for your exact brand needs.

Decide on the type of umbrellas to use

The audience that you are targeting should offer the perfect guidance into which umbrella type to use. There are so many types of umbrellas including beach, rain and fashion umbrellas, and golf umbrellas among others.

If you are targeting women, then fashion umbrellas may be the best, whereas rain and beach umbrellas, may be the perfect selection for a younger audience and the golf umbrellas for older or sporting enthusiasts. Choose an umbrella type that is bound to appeal to the market that your company products or services are targeting.

Know what to print

Remember, you are using the umbrellas as promotional items, so you need to have them shout your brand to all who come across them. Your company logo must be printed on the umbrellas, and because the umbrellas have a large surface area, ensure that it is big enough to be noticed by all coming across the umbrella.

You can also print your mission statement onto the umbrellas. The only thing you should ensure is that you do not end up overdoing the printing; leave plenty of space for the umbrella to look smart in the eyes of the users but at the same time passing your intended message along.

Choose relevant colors

The best thing about custom umbrellas is that you get to choose everything, including the colors. When using them to promote your brand, you should ensure that the colors are relevant to your brand.

Use the most prominent color as a brand so people can easily associate with the promotional bit of the umbrellas. Transparent umbrellas are beautiful, but they may not be as functional if your intentions are to market your brand so choose the appropriate colors for the items.

Pay attention to the quality

When you give items to your target markets, you stand to be judged as a company in relation to the quality of the items. Considering that umbrellas are very practical items, you should offer your target markets the best quality possible.

You, of course, should have a budget for the marketing strategy so you are able to order what you can afford but make sure that the umbrellas are strong and durable enough to be used on several occasions by the target audience.

You can overlook all other special design options and instead concentrate more on quality materials to make the umbrellas as functional as possible.

HF Umbrella is one of the best umbrella factories you can choose for all your needs. You will have your umbrellas customized to your exact guidelines and even enjoy any assistance you might need to get the best results in the end.